Post by account_disabled on Dec 28, 2023 5:06:16 GMT
Forget that the needs of the clients and their point of view must always be taken into account and never overlooked. Such branding strategies promote empathy which is essential when going through a crisis Give customers the right mood The correct branding strategy in crisis situations offers clients solutions not problems. Try not to associate the crisis and price increases with your brand.
A challenge that you can face and from which you will come out stronger. Customers must feel that your brand sends the right message with a positive mood A brand built around a crisis will not Phone Number List stand the test of time Think that your brand must continue to exist even after the current crisis ends. If you mark too much the influence of a crisis on your brand it will not stand the test of time and will become irrelevant once the crisis is over You must resist the temptation to become invisible Do not stop the evolution of the brand.
During a serious crisis you may be tempted to put all investments in advertising marketing and brand on hold in order to become invisible. But this type of choice is wrong. Not only that the approach to the crisis contained in brand strategies must be transparent and honest from a tonal point of view but it must also be visible to the public. span . Mistakes are easier to forgive People make mistakes and brands are not immune to mistakes.
A challenge that you can face and from which you will come out stronger. Customers must feel that your brand sends the right message with a positive mood A brand built around a crisis will not Phone Number List stand the test of time Think that your brand must continue to exist even after the current crisis ends. If you mark too much the influence of a crisis on your brand it will not stand the test of time and will become irrelevant once the crisis is over You must resist the temptation to become invisible Do not stop the evolution of the brand.
During a serious crisis you may be tempted to put all investments in advertising marketing and brand on hold in order to become invisible. But this type of choice is wrong. Not only that the approach to the crisis contained in brand strategies must be transparent and honest from a tonal point of view but it must also be visible to the public. span . Mistakes are easier to forgive People make mistakes and brands are not immune to mistakes.